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The resource for ongoing digital marketing views, tips, insights, and Arc Intermedia company news.

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Why a Web Version Matters for an App Venture

Learn the benefits of having a website serve some of the same core services as your app.

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Tips

Quick SEO Tip: Optimizing Content

Google has changed how it wants content written. The new key: Write for people. Learn what that means in this quick guide.

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Tips

Practical Web Development Tools and Resources

Another Listicle? ‘Fraid so, but this one is a bit different. This list includes our current favorite, practical tools and resources bundled up in a tight little package.

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Tips

79 SEO Myths: A Comprehensive List of the Most Common Search Engine Optimization Misconceptions

With so much information on the web, Arc Intermedia compiled a comprehensive list of 79 Search Engine Optimization myths. Browse our huge list of SEO misconceptions now!

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Tips

Why Your SEO Content Fails

Why does good SEO content fail? This blog post explores the many pitfalls experienced when creating optimized website content and executing a tactical plan.

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Tips

What is RankBrain and How Can I Optimize For It?

Google recently announced one of it’s latest ranking factors: RankBrain. An AI that understands how people search. But how do you optimize your site for it?

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Tips

Three Ways to Effectively Ask for Links

What is the secret to asking for links and actually receiving them? It all resides in how relationships are built. Take a look at these three aspects that you may be forgetting.

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Tips

Creating SEO Content for Link building… And How to Do Outreach Right

When it comes to link building, are you putting the horse before the cart? Make sure you’ve got great SEO content (the kind that people will want to link to) before you start your outreach. These tips will help you get your website assets in shape.

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Tips

The Key Secret to Great Design

Good design is about more than creating a pretty picture. In fact, the aesthetic is probably the least important component of any online marketing project. Find out what really matters when it comes to earning online success.

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Tips

The Simple Way to Improve Local Search & Google Maps Rankings

Google has changed how your business is found in the local search results and in Google Maps. Here’s what to do about it.

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Tips

Our SEO Marketing Strategy: A Step-By-Step New Website Guide to SEO

Arc Intermedia has helped optimize plenty of websites for better search engine performance (it is a major crux of our business, after all). And at the risk of sounding braggy, we’d say we’re quite good at it. But while our … Continued

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Tips

7 Paid Search Marketing Myths – Busted!

When it comes to paid search marketing, there’s plenty of misinformation out there! So the PPC & SEM experts at Arc decided to do a little bit of mythbusting by taking a look at some of the most common paid search misconceptions.

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Arc Logo IconFast Facts
  • Established:January 2010
  • Located:Philadelphia, PA Suburb
  • Client Locations:U.S. & UK
  • Client Size:>$10MM in Revenue
  • Industries Served:Unlimited