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Entry Level Digital Advertising Specialist

Company Overview

Arc Intermedia, headquartered in King of Prussia, PA, is a digital marketing agency with a strong client demand for customer acquisition and online traffic building. We are not limited to any particular industry and provide effective strategy, technical development, and advertising services for our clients. We are experienced, senior professionals ready to expand our team with others looking to advance their careers, eager to make decisions, and lead clients.

Job Summary

Our growing agency has an opening for a full-time, entry-level digital advertising professional that will allow this person to learn a wide variety of digital marketing strategies and tactics. We are looking to invest in a rising star with the drive and confidence to make our team even better.

This person will be exposed to many facets of paid, digital advertising, including paid search, display ads, social media advertising, and other online paid placements. Training will be offered as this person is eased into this position.

Core Duties/Responsibilities

  • Learn and assist in all paid advertising tactics offered
  • Become an expert in Google AdWords
  • Conduct daily review and modifications to ongoing campaigns
  • Coordinate and assist with production of ads and page development
  • Assist with implementation of tracking and goal conversion setup
  • Learn and use call tracking platform
  • Learn advanced Google Analytics and Arc’s reporting suite
  • Provide reporting to clients
  • Conduct clear communication directly with clients to report performance
  • Keep abreast of new technologies as needed to ensure ongoing competitiveness
  • Perform other duties as assigned

Requirements

  • Must live in the Philadelphia, PA region
  • Some experience conducting online advertising campaigns
  • Experience with Google AdWords
  • Understanding of marketing and customer acquisition
  • Strong writing, grammar, and copy-editing skills
  • Strong verbal and written communication skills
  • Dependable transportation for client meetings and weekly staff meetings in King of Prussia
  • Discipline to self-manage and juggle multiple projects in a deadline-driven environment

Education & Experience

  • Bachelor’s degree (BA/BS) from a four-year, accredited college or university with a background in English, Communications, Public Relations, Marketing, or similar field
  • Minimum one (1) year of working experience in digital marketing, preferably paid advertising
  • Experience with Google AdWords and Analytics
  • Proficiency with Microsoft Excel, Word, and PowerPoint required

Bonus Points

  • Currently conducting online paid advertising campaigns
  • Experience with CPC display ad buying platforms
  • Experience with Facebook and/or LinkedIn advertising

Compensation

  • Telecommuting for most flexible work-life balance (Post pandemic)
    • 15% office; 10% client locations; 2% travel; 73% home
  • Competitive salary based on level of experience
  • Paid vacation and all major holidays
  • Your birthday is a paid day off
  • 401k plan immediately
  • Medical, dental, and vision offered

To Apply

(ALL APPLICATIONS REMAIN 100% CONFIDENTIAL) Using the form on this page, include the following:

  • A link to your LinkedIn profile.
  • Provide details of clients or industries you’ve served and tools you’ve used
  • A few paragraphs of how you could be an asset to our company, related formal training or education, why you want the position, and why you would be a great choice.
  • Compensation requirements.