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Matt Ulmer
Tips

The Simple Way to Improve Local Search & Google Maps Rankings

Google has changed how your business is found in the local search results and in Google Maps. Here’s what to do about it.

Patrick Coyne
Tips

Our SEO Marketing Strategy: A Step-By-Step New Website Guide to SEO

Arc Intermedia has helped optimize plenty of websites for better search engine performance (it is a major crux of our business, after all). And at the risk of sounding braggy, we’d say we’re quite good at it. But while our … Continued

Patrick Coyne
Tips

7 Paid Search Marketing Myths – Busted!

When it comes to paid search marketing, there’s plenty of misinformation out there! So the PPC & SEM experts at Arc decided to do a little bit of mythbusting by taking a look at some of the most common paid search misconceptions.

Matt Ulmer
Tips

3 Easy Tips for Effective Landing Pages

How can your digital marketing efforts be instantly more successful? With a landing page. Check out these 3 easy tips for creating effective landing pages.

Patrick Coyne
Tips

Happy St. Patrick’s Day from Arc intermedia: 7 Ways Marketers can capitalize on Holidays

Happy St. Patrick’s Day from Arc Intermedia! And we’re sharing 7 ways that your business’s marketing can capitalize on holidays and seasonal events.

Matt Ulmer
Tips

Solids Tips for How to Reinvent Your Marketing

Take a good long look at your marketing copy. Does it read like a hard pitch from a used car salesman? Even good writing can often come on too strong, and end up turning a customer off. It’s time for a whole new take on marketing content.

Matt Ulmer
Tips

5 Tips for Writing Killer Website Copy

The best designed website can only be successful with strong copy. Follow these 5 tips on how to write website content that will motivate your audience to take action.

Matt Ulmer
Tips

Don’t Sound Like Everyone Else

Too many of us fill our marketing messages with nonspecific and unsubstantiated claims that we are the best, the cheapest, the One Your Should Buy. It’s time to stop telling potential customers we’re the best and start showing them. This article will teach you how.

Mike Maier
Tips

The Misconception of Web Design

There are some common misconceptions when it comes to Web design and Web designers. Let’s take a deeper look at one of the most generically used terms on the Web.

David Sonn
Tips

Projecting Online Ad Revenue

Entrepreneurs planning online ventures are often confused when it comes to projecting advertising revenue. I offer the following guidelines on how you can calculate revenue projections for your business plan.

David Sonn
Tips

The Right Way to Build Brand(s) via Twitter

Faceless tweets from a logo, links, links and more links, and what you did last weekend are all poor form. It’s time to implement a real Twitter strategy for building your company and staff brands all while providing meaningful content with context. Here are my “How to” steps. Read on…

David Sonn
Tips

Selling via Email

“Selling” via email for initiatives such as event registration, limited time offers and contests, requires a sensitivity to frequency and timing. The inevitable question always is, “How many times should we send?” Here’s our approach.

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Arc Logo IconFast Facts
  • Established:January 2010
  • Located:Philadelphia, PA Suburb
  • Client Locations:U.S. & UK
  • Client Size:>$10MM in Revenue
  • Industries Served:Unlimited