Dave, Katie, Pat, and Chyenne presenting
ShopTalk

We educate our clients. We educate our industry.

ShopTalk is a resource for all things digital marketing, where Arc Intermedia’s subject matter experts publish research, findings, opinions, advice, and recaps of events and conferences.

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David Sonn

[VIDEO] Lights, Camera, Action! Your Brand on the Big (Streaming) Screen with CTV Advertising

Learn how CTV advertising can elevate your brand with the reach of television and the precision of digital targeting, and discover key strategies for success in this emerging channel.

[VIDEO] Creating a Culture of Candid Feedback: Beyond the “Open Door” Policy

Learn how to create a workplace where everyone feels empowered to share their honest opinions, leading to innovation and growth. Watch Arc Intermedia's President, Dave, share insights and tips in this "What Am I Working On Today" video.

[VIDEO] AI Search Engines – The New Frontier of Discovery

This blog post and video discuss the impact of AI search engines on how people search for information and provides actionable tips for businesses to adapt and thrive in this new digital landscape.

CMO Series – Athletic Brewing

David Sonn attended the Philly Ad Club's CMO Series, featuring Andrew Katz. Andrew Katz is the CMO of Athletic Brewing, a top producer of craft, nonalcoholic beer.
Digital cemetery with the message "Is SEO Dead?"

To Say SEO is Dead Means You Don’t Understand

Is SEO dead? Even asking the question reveals a lack of understanding. Here's an explanation of the business impact and why SEO has never been more important.

Call Tracking: Revolutionizing Marketing Insights with Every Ring

Call tracking is a marketing tactic that can capture the source of incoming phone calls. Unique phone numbers can be placed on websites or added to online advertising, direct mail, and social media that when called, tracking software will capture the originating source.

Unveiling the Impact and Innovation AI Summit: Transforming the Future of Marketing

David Sonn's recap of Impact and Innovation AI Summit.

Happy Holidays from Arc Intermedia

The team at Arc Intermedia would like to wish everyone a happy holiday season and a joyous 2022. Read our short blog and watch our furry video.

The Customer Acquisition Approach to Social Media

Thinking about how you can add social media to your digital strategy? Learn how Arc thinks about social and why it's important to partner with a digital agency that understands social is more than posts and impressions.

Happy Holidays from the Arc Team & Our Work from Home Companions

The team at Arc Intermedia would like to wish everyone a happy holiday season and a joyous 2021. Read what 2020 meant to our team and see some of our four legged companions who have kept us company while working remote this year.