The resource for ongoing digital marketing views, tips, insights, and Arc Intermedia company news.
Arc Intermedia is a HubSpot Certified Agency Partner. Learn what this means, why it’s important, and how HubSpot can add value to your digital strategy.
With the new Google descriptive snippet lengths in place for a few months now, we have greater insight into how the change to SERP display impacts SEO efforts, Arc Intermedia’s Ron Sansone discusses exactly what changed, how Google now displays its listings, and what you can do to take advantage of the update.
Google’s Mobile-First Indexing is finally rolling out. But what does that mean for your website? And what should you do to optimize for it (if you should do anything at all)?
Google Chrome has launched the new version of its browser with ad blocking technology. Read about the update, why they made this decision, and how it impacts marketers as well as users.
Learn what wireframes are, ways they are created, and reasons why they are important to the overall design and development process of a modern website.
What is an SEO tech audit and how can it help improve the indexation of your website? Learn about the benefits of a Search Engine Optimization technical audit and see a basic tech audit outline now.
Learn why understanding what marketing benchmarks to use and how to evaluate them is vitally important to your overall success.
Facebook’s recent update is limiting the reach and visibility of company pages. Don’t let Facebook dictate your strategy. Read about how you can use a combination of proven tactics to reach your audience.
When Google and Facebook change how you can reach prospects, what should you do? Arc Intermedia gives the answers.
Apple’s new ad is making people angry with three words – “whats a computer?” Why did they do this? Is the ad sending the right message? What can we learn?
Facebook just announced an algorithm update that favors meaningful social interactions with friends and family. What does this mean for your business? Learn how this could impact your posts and your site.
Fast Facts