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[EVENT] Moving from Keywords to Conversations: The Rise of AI Search – Featuring Dave Sonn

Join Dave Sonn & Alisa Scharf at the Philly Ad Club on July 17th to explore the shift from keywords to conversational AI search. Learn to leverage AI for SEO & future-proof your digital strategy. Register now!

15 Best ChatGPT Prompts for Marketers

Discover 15 expert-level ChatGPT prompts for marketers that save time, generate content ideas, improve SEO, and boost campaign performance.

Katie SchiederKatie Schieder

Matt’s Business Fables: When Customer Service is (Literal) Fire

A true story of how customer service can make or break consumer loyalty. With a car fire.

Matt UlmerMatt Ulmer

AI in 2025: Key Takeaways and What It Means for Your Business

Discover critical findings from the Marketing AI Institute's 2025 report. Learn how marketers are using AI, why training is crucial, and what the future holds for AI in marketing.

David SonnDavid Sonn

Unlocking the Future of Digital Visibility: A Deep Dive into Generative Engine Optimization (GEO)

Discover Generative Engine Optimization (GEO) and its critical role in the AI-first digital landscape. Learn how GEO differs from SEO, why it's vital for lead generation, and how to integrate it into your marketing strategy to secure future online visibility.

Katie SchiederKatie Schieder

Google AI Mode: What It Means for Users and Marketers

Are you ready for Google AI Mode? Find out what it is and how it will disrupt your life.

Matt UlmerMatt Ulmer

[VIDEO] Level Up Your Website Strategy for the AI Era

The game has changed for websites! Discover how Arc Intermedia is getting 90% of leads from AI platforms like ChatGPT and Perplexity. Learn to optimize your site for AI visibility and future-proof your digital strategy.

David SonnDavid Sonn

[CASE STUDY] Impact of AI Search on User Behavior & CTR in 2025

The search landscape in 2025 has been reshaped by AI-driven tools. Platforms like OpenAI’s ChatGPT, Perplexity AI, and Google’s AI Overview are fundamentally changing how users seek information. This is resulting in an increase in “no click searches” and declining … Continued

Patrick CoynePatrick Coyne

What is a Customer Data Platform?

Discover how Customer Data Platforms (CDPs) unify customer data, enhance personalization, and improve operational efficiency. Learn about their key functions and benefits for businesses.

Mike MaierMike Maier

PPC Tips for Healthcare Businesses

Want to attract more patients with paid search? Find expert PPC tips for healthcare businesses.

Katie SchiederKatie Schieder

Local SEO for Healthcare Facilities and Medical Professionals

When you want more local patients to find your medical practice online, learn how local SEO can improve your visibility, build trust, and turn searches into appointments.

May RowlandMay Rowland

Google Ads vs. Facebook Ads for Ecommerce: What’s the Difference?

Not sure whether to invest in Google Ads or Facebook Ads for your ecommerce store? View the differences and when to use each—or both—for maximum impact.

Matt UlmerMatt Ulmer

Do Ecommerce Sites Need SEO and PPC?

Wondering if your eCommerce site needs SEO or PPC? Find out why the answer is both.

Katie SchiederKatie Schieder

Stability and Growth

Established in 2010, solely with digital offerings from the onset, Arc Intermedia is a proven and stable business that companies have partnered with longer than most digital agencies have existed. Clients entrust us with substantial marketing budgets and responsibilities to produce meaningful results. We have invested in the people, tools, data, and resources so they don’t have to. Our Philadelphia-area firm is versatile and nimble, able to pivot when necessary, to effectively and efficiently increase customer acquisition for companies seeking growth.