Is Your Website Killing Your Company?

Your website is a consumer’s first impression of your company. Not your beautiful offices or expertly trained staff answering the phone. If your website isn’t polished, professional, and perfect, your company isn’t respected. It’s as simple as that.

Is It Really the Age of Real-Time Marketing?

The blackout during the Super Bowl convinced companies that real-time marketing via Twitter is a new and lasting marketing trend. This article argues that those companies are wrong.

Solids Tips for How to Reinvent Your Marketing

Take a good long look at your marketing copy. Does it read like a hard pitch from a used car salesman? Even good writing can often come on too strong, and end up turning a customer off. It’s time for a whole new take on marketing content.

Save Yourself: Crisis Communication in a Social Media World

The old ways of dealing with a crisis are gone. This article will help you make sense of how to deal with a negative situation in the world of social media.

Do You Need a Mobile App or a Mobile Website?

So you’ve decided you need a mobile presence to engage the millions of smartphone users. How do you do that? This article will help you decide if you need a mobile app or a mobile website.

5 Ways an Online Press Release is Better Than Facebook Advertising

Online press releases are a powerful, inexpensive way to boost your SEO and get direct traffic to your site. In fact, we think they’re better for generating traffic than Facebook advertising.

5 Tips for Writing Killer Website Copy

The best designed website can only be successful with strong copy. Follow these 5 tips on how to write website content that will motivate your audience to take action.

Don’t Sound Like Everyone Else

Too many of us fill our marketing messages with nonspecific and unsubstantiated claims that we are the best, the cheapest, the One Your Should Buy. It’s time to stop telling potential customers we’re the best and start showing them. This article will teach you how.

The Benefits of an Online Company Media Center

Would you like more engaging publicity, better control over your company image and brand, and more efficient business processes? It’s time to set up a Company Media Center.