Social Media Management

Programs that attract, nurture, and convert audiences.

Arc’s value

Arc Intermedia elevates social media from a channel of chatter to a genuine driver of business growth. While others chase likes and shares, we focus on goals, storytelling, and measurable outcomes. Our full-funnel approach connects awareness to action, turning engagement into leads and leads into loyal customers.

From B2B thought leadership on LinkedIn to lifestyle storytelling on Instagram, every post is data-informed, purpose-driven, and performance-optimized. Arc’s leadership in social media ensures your brand doesn’t just join the conversation, it leads it, profitably and authentically.

We do it
for the results.

Digital marketing is a business investment and must produce real returns. It’s what our clients expect. It’s what we deliver.

$600 Million+

Client Revenues

13 Million+

Transactions & Leads

210 Million+

Website Visitors

Companies that leverage Arc’s expertise​

Real challenges. Real results.

Gallery of comedians from The Comedy Studio
800%
ROAS
4,625%
increase in views

Case Study

Following Covid closures and new ownership, could a historic comedy club still fill seats? Sold-out weekends say yes.
Generational family enjoying the beach together
1,000,000+
impressions
100%
spike in direct leads

Case Study

End-of-life planning deserves consideration alongside saving for college, a house, and retirement. Content marketing was needed.
Curious about Arc’s fees?

The framework behind Arc’s organic social media services

Every social program is shaped around a brand, its audience, and its business goals. We focus on strategy, storytelling, and performance to ensure social works as a true growth channel, not just a posting schedule.

A typical organic social media management processes includes:

1

Assess a business and its competitors’ brand identities across social platforms

2

Evaluate existing social media tactics

3

Build a strategy across relevant social platforms and for relevant goals

4

Implement optimizations within social channels

5

Provide training if needed on posting social content with organic visibility and SEO strengthening in mind

6

Create customized reporting for each client’s needs

7

Adjust as needed to further improve results

Our recognized experts are committed frontrunners

Certifications, continuing education, platform partnerships, and top tech tools aren’t just perks. At Arc Intermedia, they are requirements and our clients are the beneficiaries.

Thought leadership from Arc’s experts

Got questions or gathering research?

There’s no obligation to ask us about:

  • How we’d get results for your company
  • A cost estimate on services
  • A free audit of your current marketing tactics
  • How a multi-tactic approach can improve your results while lowering costs

Call 610.347.5661 or fill out this form to get started.

Frequently Asked Questions

What is organic social media management?

Organic social media management is the process of creating, publishing, and optimizing content on social platforms without paid promotion, all with the goal of building trust, strengthening brand identity, and driving meaningful business results. Unlike paid social media management, which relies on ads, organic social focuses on storytelling, engagement, and community growth through posts, conversations, and real-time interactions.

At Arc Intermedia, organic social media management goes beyond writing posts. We develop full-funnel strategies tailored to each platform, craft audience-specific content, monitor conversations, analyze performance, and continually refine what we publish. The result? Consistent visibility, stronger brand loyalty, and social activity that supports lead generation, conversion paths, and marketing goals.

What social media platforms does Arc manage?

We manage organic and paid social strategies across all major platforms, including:

Our approach is always tailored to a specific audience, brand voice, and business goals. Whether an organization needs B2B authority on LinkedIn or visual engagement on Instagram, we ensure platform-specific strategy and execution that aligns with business objectives.

What makes Arc Intermedia different from other social media marketing agencies?

Arc Intermedia doesn’t chase likes, we chase results. While many agencies treat social media as a channel for noise, we approach it as a measurable business driver. Our AI-informed research, full-funnel strategies, and continuous testing ensure every post has purpose, every campaign produces outcomes, and brands earn meaningful visibility across platforms.

Can Arc manage both organic and paid social?

Yes. Many clients pair our organic social media services with paid social advertising for maximum performance. Integrated campaigns often produce the strongest ROI, and our team develops strategies where organic and paid elevate each other.

Does Arc create all the social media content?

Yes. We offer end-to-end content creation for all social channels. Our copywriters and designers produce platform-specific content that reflects brand identity, goals, and audience. From B2B thought leadership to lifestyle storytelling, we handle:

  • Post copy and captions
  • Image and graphic design
  • Brand-aligned visuals and asset templates
  • Stories, reels, and carousels,
  • Video editing and light motion graphics

We can work with existing creative assets or produce new ones that align with visual identity and campaign messaging. Clients approve everything before it goes live, so brand voice and standards are always protected.

How often will Arc post on each platform?

Posting frequency depends on goals, audience behavior, and platform best practices. For most clients, we recommend posting 3–5 times per week on high-engagement platforms like Instagram and Facebook, and 1–2 times per week on B2B channels like LinkedIn. We customize schedules based on specific content calendars and performance data, ensuring a sustainable cadence that keeps audiences engaged without fatigue.

Does Arc only create posts, or manage social media strategy as well?

We do far more than post and schedule content. Arc builds a comprehensive strategic program that includes:

  • Platform and audience selection
  • Content strategy and editorial calendars
  • Creative development (copy + graphics)
  • Posting and optimization
  • Monitoring and community engagement
  • Analytics, tracking, and reporting
  • Ongoing adjustments based on performance

Every element ties back to a measurable business objective.

Will Arc respond to social media comments and direct messages for us?

We don’t typically directly respond to comments or DMs on clients’ behalf. Having staff respond ensures accuracy and avoids delays caused by agency handoffs or approval chains. However, we do make engagement much easier for teams by:

  • Setting up automated replies for common questions
  • Creating keyword-based alerts so clients know when important topics or mentions pop up
  • Configuring real-time notifications so internal teams can respond promptly
  • Providing response templates and community management guidelines to keep brand voice consistent

Our goal is to streamline the process so teams can manage engagement efficiently while maintaining full control over customer conversations.

Can Arc run social media contests or promotions?

Yes. We can plan and execute platform-compliant contests, giveaways, or promotional campaigns to drive engagement and expand reach. This includes concept development, rules and guidelines, creative design, post scheduling, winner selection, and post-campaign analysis. We ensure promotions are legally compliant and aligned with platform policies and brand guidelines.

How does Arc measure organic success on social media?

Success is defined by goals, not just vanity metrics. Depending on objectives, we track results such as:

  • Lead generation
  • Website traffic
  • Engagement quality (not just volume)
  • Conversion events
  • Follower growth of the right audience
  • Brand visibility and sentiment
  • ROAS (when paired with paid campaigns)

Our detailed reporting shows what’s working, why, and what happens next.

How quickly will I see results?

Organic social is a long-term growth channel, typically 3–6 months for meaningful traction. That said, many clients see earlier improvements in reach, engagement, and website activity. When integrated with paid social or content marketing, timelines can accelerate.

What if I already have a team managing part of this?

We’re happy to collaborate. If an internal marketing team or social presence exists, we can integrate seamlessly, whether that means taking the lead on strategy, supporting with content creation, managing select platforms, or providing analytics and oversight. Our flexible approach ensures we complement teams and elevate efforts, not duplicate or compete with them.

How much do social media management services cost?

Social media management pricing varies widely based on scope, number of platforms, and level of support. In general, monthly retainers typically range from about $500 to several thousand dollars per month:

  • Smaller or basic programs: roughly $500–$2,500/month
  • More advanced, multi-platform or mid-market programs: around $2,500–$7,500/month
  • Enterprise-level or highly complex programs: can reach $5,000–$15,000+/month

Because every brand’s needs are different, we don’t use one-size-fits-all pricing. Arc Intermedia builds custom programs and quotes based on goals, platforms, and content needs. Request a proposal anytime.