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SEO vs. GEO vs. AEO: Navigating the New Search Landscape for 2026

The future of search is here. Discover the key differences between SEO, AEO, and the emerging GEO (Generative Engine Optimization) and learn how to optimize your content to thrive in a world of AI search engines and zero-click results.
Google Maps Ask About This Place

What Google “Ask About Maps” Means for Digital Marketing

Google removed Business Profile Q&As. How does this impact your digital marketing strategy?
best ai visibility tracking platforms

The Best AI Visibility Tracking Platforms for 2026 (Compared & Ranked)

What are the best AI visibility tracking platforms for 2026? Compare Scrunch, Profound, Semrush, and more to track brand visibility in AI answers.

What is Google’s New AI Max Feature?

We tested Google’s AI Max across B2B and B2C industries. See why this new feature is great for brand awareness but may struggle with lead generation quality.
Schema and AI graphic

Schema for AI Optimization: Is It That Deep?

As AI-driven search reshapes how content is surfaced, schema is being reexamined as more than an SEO tactic. This article breaks down what schema actually does (and doesn’t do) for AI visibility, based on real testing and practitioner insights.
OPenAi Image 1.5 quick test

Testing OpenAI Image 1.5

I tested the new OpenAi Image 1.5 to see how well it could edit and image while keeping the details consistent along the way.
Arc Holiday 2025

Happy Holidays from Arc Intermedia 2025

From global travel to client wins, 2025 was full of milestones. Here’s what Arc Intermedia is thankful for. With warm wish for a bright 2026.

Agentic AI & AAIF FAQs: Simple Answers for Everyone

Curious about agentic AI or the Agentic AI Foundation? This FAQ post breaks down the most common questions in simple, accessible language.

Inside Google’s Web Guide: The AI Tool Redefining Search Intent and Discovery

Learn how Google’s AI-powered Web Guide changes search behavior by clustering queries into themes—reshaping SEO, discovery, and content marketing strategies.
A disco ball logo for the new Google Disco browser

Meet Google’s Newest Experiment in Search

Be the first to learn about Google Disco, a new AI-powered browser promising to blend search, tabs, and web apps to offer a new competitor in the search wars.

What Is the Agentic AI Foundation? A Non-Technical Explanation

The Agentic AI Foundation (AAIF) is bringing order and openness to the next era of artificial intelligence. This non-technical guide explains what AAIF is, how agentic AI works, and why shared standards are essential for safe, powerful AI systems
A promotional image of Rhea Seehorn for the Apple TV show Pluribus

Is Apple TV’s New Show About Aliens or AI?

The creator of Breaking Bad has a new TV show that our VP of operations thinks is actually about the thread of AI slop. Read how to preserve your individuality and use AI to your advantage in digital marketing.

The 10 Essential Podcasts Marketers Must Hear Before 2026

Stop guessing about the future. These 10 essential podcast episodes give you the core strategies for content, brand effectiveness, and AI adoption to dominate your market in 2026.

Reddit and the Financial Industry: Stats and Information on Why Reddit Should Be Part of Your Marketing Plan

Discover why financial institutions can't ignore Reddit. Get key stats on popular finance subreddits, see how consumers seek advice, and learn the strategic way banks are using Reddit for market research, trust-building, and organic visibility.

Google Search Console is Expanding into Social Search Insights

Google is testing a new Search Console update that pulls social-media performance directly into Insights. Learn what data you can see and how to prepare.

Arc Intermedia is Now Accepting Speaking Requests for 2026

Elevate your 2026 event! Arc Intermedia's experts are available for panels, podcasts, and keynotes, sharing actionable insights on SEO, Paid Media, and AI. Book now!