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Digital marketing news and trends, plus helpful tips, advice, and bright ideas.

May, Katie, and Mike talking over coffee & tea

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Google's Mobile-First Indexing is finally rolling out. But what does that mean for your website? And what should you do to optimize for it (if you should do anything at all)?
What is an SEO tech audit and how can it help improve the indexation of your website? Learn about the benefits of a Search Engine Optimization technical audit and see a basic tech audit outline now.
Do you have great content but struggle to generate traffic? Your problem may not be your content, it may be your presentation. Learn how webpage usability, accessibility, and engagement metrics can positively or negatively impact your user experience and search rankings.
Arc Intermedia recently had an article published on the Majestic SEO blog - "How to Mine Fresh Backlinks for Resonant Content Creation." Check it out!
Learn how to easily tell the difference between a white hat and a black hat SEO with these easy tips for hiring a search engine optimization professional.
Do you know the difference between Mobile-First fact or fiction? We address common myths about link building, responsive design, AMP, expandable content, voice search, and more.
When used correctly, rel="nofollow" can be your best friend. But if you don’t understand it, it can lead to some big technical issues with your site. This post covers the basics of using the rel=”nofollow” and offers examples of when you would want to implement it.
It's the October 2016 Digital Digest, where we collect all the best news in SEO, SEM, and Inbound Marketing for the month.
With so much information on the web, Arc Intermedia compiled a comprehensive list of 79 Search Engine Optimization myths. Browse our huge list of SEO misconceptions now!
Why does good SEO content fail? This blog post explores the many pitfalls experienced when creating optimized website content and executing a tactical plan.