Everyone’s Ignoring Reddit Ads – That’s Why They Work
Discover why Reddit, often overlooked by advertisers, is a powerful platform for reaching high-intent, hard-to-reach audiences. Learn how contextual targeting and authentic messaging can give your brand a competitive edge.
[VIDEO] Is AI Hurting Your Business? Here’s How to Find Out and Fix It
AI could be hurting your business, and a simple ChatGPT prompt can find out. This video shows how to address negative reports, improve your company’s reputation, and ultimately boost sales.
Opinion: It’s Time for Consolidation in the AI Market
The language model landscape is getting crowded—and chaotic. With dozens of LLMs competing for attention, users are overwhelmed, teams are paralyzed by choice, and standards are nowhere in sight. Let’s explore why consolidating the LLM market isn’t just inevitable—it might be essential.
Matt’s Business Fables: When the Steaks are High for Good Customer Service
How important is good customer service? Equally importantly, how damaging is bad customer service? This fun Business Fable explains it all.
15 Best ChatGPT Prompts for Marketers
Discover 15 expert-level ChatGPT prompts for marketers that save time, generate content ideas, improve SEO, and boost campaign performance.
Matt’s Business Fables: When Customer Service is (Literal) Fire
A true story of how customer service can make or break consumer loyalty. With a car fire.
AI in 2025: Key Takeaways and What It Means for Your Business
Discover critical findings from the Marketing AI Institute’s 2025 report. Learn how marketers are using AI, why training is crucial, and what the future holds for AI in marketing.
[EVENT] Moving from Keywords to Conversations: The Rise of AI Search – Featuring Dave Sonn
Join Dave Sonn & Alisa Scharf at the Philly Ad Club on July 17th to explore the shift from keywords to conversational AI search. Learn to leverage AI for SEO & future-proof your digital strategy. Register now!
Unlocking the Future of Digital Visibility: A Deep Dive into Generative Engine Optimization (GEO)
Discover Generative Engine Optimization (GEO) and its critical role in the AI-first digital landscape. Learn how GEO differs from SEO, why it’s vital for lead generation, and how to integrate it into your marketing strategy to secure future online visibility.
DigiMarCon 2025 Northeast Recap
Last week I attended DigiMarCon in Philadelphia. Here are some notes/takeaways.