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SEO vs. GEO vs. AEO: Navigating the New Search Landscape for 2026

The future of search is here. Discover the key differences between SEO, AEO, and the emerging GEO (Generative Engine Optimization) and learn how to optimize your content to thrive in a world of AI search engines and zero-click results.
Organic & AI Visibility Roundup Banner

Organic & AI Visibility News: February 2026 Roundup

Catch up on important AI & organic visibility news for February 2026, including algorithm updates, HEO, and AI performance data.
Image of multiple terms and elements in operations management

Operations Management Glossary & Cheat Sheet

Any company can benefit from smart operations management practices. Here is a cheat sheet glossary of the best processes to implement.
Relative or Absolute canonicals

Canonical URLs: Relative or Absolute?

Canonical tags might seem like a minor technical detail, but the format you choose can have real SEO consequences. We break down the difference between relative and absolute canonical URLs, why Google recommends absolute paths, and how small implementation choices can impact indexing, duplication, and overall search visibility.
HEO - Human Engine Optimization

HEO: Hell Yeah We Need Another Acronym

We so need a clearer distinction for the practice of optimizing like a human, for humans, in human circles. Learn why you need to know this acronym.
Google Authenticity Update

What Google’s “Authenticity Update” Means for GEO and Content Creation

In early January 2026, Google rolled out a major algorithm change dubbed the “Authenticity Update.” The update sharpens Google’s ability to reward genuinely human content, raising new questions for creators and marketers.
Collapsible content and SEO/AEO illustration

Collapsible Content Best Practices: Does Hidden Content Affect SEO/AEO/GEO?

Collapsible content is everywhere in modern web design, but does hidden text actually count for SEO and AI search? This article breaks down how Google and AI answer engines treat accordions, tabs, and expandable FAQs, and what best practices ensure your most important content stays crawlable, indexable, and visible where it matters most.
Creating Graphics with Canva in ChatGPT?

Testing Canva Integration in ChatGPT

ChatGPT’s new in-app integrations promise faster, more seamless workflows—but do they actually deliver? We tested Canva and Adobe Express inside ChatGPT to see if AI could help generate a usable blog featured image. The results were eye-opening.
Clawd the lobster mascot of Moltbot with a mushroom cloud

Clawd? Not Claude? Molt? What is this New AI Bot You Keep Hearing About?

Whether you've never heard of Clawdbot or can't escape it, you need to know what it is and what it means for all our futures.

Why Invest in CTV? 

Learn how Connected TV helps brands build awareness with precise targeting and lower costs than traditional TV.

We Didn’t Trust Meta Ads for B2B. Now it’s in the Mix.

Meta used to miss the mark for B2B, but smarter automation and creative-driven targeting are changing that. It’s not perfect, but it’s finally performing.
Apple logo enhanced by AI

Is Apple Winning the AI Race by Not Racing at All?

Big Tech is racing to win AI. Apple isn’t racing at all. And history suggests that might be the smartest move they could make.
Michael Marquis

Michael Marquis’ Take on Leadership, Brands, and the Future of Growth

Here's my webinar recap of the insights shared by Michael Marquis, CEO of Raw Sugar, on Leadership, Brands, and the Future of Growth.
Google Maps Ask About This Place

What Google “Ask About Maps” Means for Digital Marketing

Google removed Business Profile Q&As. How does this impact your digital marketing strategy?
best ai visibility tracking platforms

The Best AI Visibility Tracking Platforms for 2026 (Compared & Ranked)

What are the best AI visibility tracking platforms for 2026? Compare Scrunch, Profound, Semrush, and more to track brand visibility in AI answers.

What is Google’s New AI Max Feature?

We tested Google’s AI Max across B2B and B2C industries. See why this new feature is great for brand awareness but may struggle with lead generation quality.