Seeing Double: What You Need to Know about Duplicate Content
Duplicate content is an incredibly common SEO issue. But what is duplicate content? Why is it bad? And what can you do about it? Here are the basics on duplicate content, along with a few pointers on how to take care of it for good.
Digital Digest: Check Your AdWords, Enough with the Clickbait, & Kill Your Interstitials!
The January 2017 edition of the Digital Digest lets you know that it’s time to kill your on-page interstitials and check your AdWords strategy. Oh, and enough with the clickbait!
Small Businesses: Don’t Get Boxed Out by Mobile-First
We all deserve a higher quality pizza. Ron Sansone makes an impassioned plea to pizzerias and small businesses alike to get their mobile website presentation in order before the Google Mobile-first roll out knocks them out of Search competition.
Digital Digest: Penguin 4.0, Possum, & Syndicated Content
It’s the October 2016 Digital Digest, where we collect all the best news in SEO, SEM, and Inbound Marketing for the month.
Welcome Arc’s New Inbound Marketing Manager, Katie Schieder
Arc’s new Inbound Marketing Manager is a Philadelphia native with a love for coffee, soccer, and all things digital! Read about her professional experience experience, recent travels, and her passion for inbound marketing.
Creating SEO Content for Link building… And How to Do Outreach Right
When it comes to link building, are you putting the horse before the cart? Make sure you’ve got great SEO content (the kind that people will want to link to) before you start your outreach. These tips will help you get your website assets in shape.