Holiday Greetings from Arc Intermedia
Happy holidays from all of us at Arc Intermedia.
Happy holidays from all of us at Arc Intermedia.
Learn the benefits of having a website serve some of the same core services as your app.
What is the secret to asking for links and actually receiving them? It all resides in how relationships are built. Take a look at these three aspects that you may be forgetting.
Banner advertising still has a bad reputation. However, with technology, RTB ,and granular control, the game has really changed. Look at how it can be done now.
Advertisers claim that online re-targeting converts 20 percent higher than other online marketing efforts. Are you taking advantage of re-targeting?
Do you know what your customers want? Do you know what they think of you? Essential to any successful marketing effort is to understand your customers’ perceptions and ensure that they match yours. So, how do you do that?
Sometimes, something that sounds too good to be true actually isn’t. Paid Search (or Search Engine Marketing) really is one of the most effective and cost-efficient forms of advertising currently available. Read all about why Arc’s president is in love with Paid Search.
Entrepreneurs planning online ventures are often confused when it comes to projecting advertising revenue. I offer the following guidelines on how you can calculate revenue projections for your business plan.
Faceless tweets from a logo, links, links and more links, and what you did last weekend are all poor form. It’s time to implement a real Twitter strategy for building your company and staff brands all while providing meaningful content with context. Here are my “How to” steps. Read on…
Ready to launch a new ad campaign in hopes of generating sales leads? If you want to maximize your results, drive them to a carefully developed lead capture page.