Thinking About HubSpot? You Need to Buy Now (Before the Prices Increase November 1st)

Thinking about HubSpot? Now is the time to buy. Read this article to learn about the new product updates announced at HubSpot’s annual INBOUND conference, how you can get legacy pricing (before November 1st), and more.

SEO Checklist When Creating a New Website

It’s time for a new website, have you thought about SEO? Your website can’t just look pretty, it needs to have a solid foundation. Review our SEO checklist for creating a new website.

CertaPro Painters® Selects Arc Intermedia as Franchise Digital Marketing Agency

Arc Intermedia has been officially named a CertaPro Painters® digital marketing agency. Read about how Arc is helping CertaPro franchise owners conquer the market.

3 Rules for Creating the Right Content, Not Just More Content

Your website doesn’t just need more content. It needs the right content. This article explains the difference, and what you need to do to have your content connect to prospective customers via search engine optimization.

3 Things to Consider Before You Start a Site Redesign (That Aren’t Design)

Thinking about a website redesign? Read our tips on what you need to know before you begin so that you can set expectations, understand capabilities, and reach your desired goal.

When to Change Your Digital Advertising Strategy?

Do you know when it’s time to change your digital strategy? If you wait until it’s no longer working or bringing in leads, you may have waited too long. Read this article to understand the warning signs and how to monitor your campaigns.

6 Tips on Creating a Successful Lead Nurture Campaign

Creating a successful lead nurturing campaign is about more than just sending emails. Read our 6 tips on how to create a campaign that will make leads want to become customers.

Speaking in Code: Why Website Construction Matters for SEO, Part 3

Part 3 in a 3-part series, Ron Sansone discusses being robot/human bilingual and where language and structure intersect. Discover how proper website construction can greatly improve your SEO performance.

Speaking in Code: Why Website Construction Matters for SEO, Part 2

Part 2 in a 3-part series, Ron Sansone how to define context of your web content to search engines through top-down semantics. Discover how proper website construction can greatly improve your SEO performance.

Speaking in Code: Why Website Construction Matters for SEO, Part 1

Part 1 in a 3-part series, Ron Sansone explores the mechanics of how search engine spiders determine and classify the meaning of content. Discover how proper website construction can greatly improve your SEO performance.