This Apple Ad is Infuriating People with Three Little Words: “What’s a Computer?”

Apple’s new ad is making people angry with three words – “whats a computer?” Why did they do this? Is the ad sending the right message? What can we learn?

Facebook: Bringing People Closer Together, Not Closer to Your Site

Facebook just announced an algorithm update that favors meaningful social interactions with friends and family. What does this mean for your business? Learn how this could impact your posts and your site.

Arc Intermedia’s Free Digital Marketing Tools

Arc offer’s a variety of tools and resources to help you manage and improve your digital marketing strategy.

Happy Holidays!

Our holiday message to you.

Discover Arc’s Free UTM Generator and Tracker

Want to know how much traffic you receive from each individual marketing campaign? Want to know how many clicks each external link earns you? Want to know which marketing tactics provide the most traffic to your site? Use Arc’s free UTM Generator and Tracker tool to find out!

Top 5 Big Topics at Pubcon Las Vegas 2017

Pubcon Las Vegas is known for its focus on insider knowledge sharing, and the 2017 conference brought us a flurry of interesting information on a variety of digital marketing subjects. Arc Intermedia’s Ron Sansone covers the five biggest topics covered at the Pubcon 2017.

Your Paid Search Language Settings Could be Costing You Money and Harming Your Brand

Are your ads sending the right message? Rasheed Hendricks breaks down the possible dangers of targeting multiple languages within AdWords. Read how other brands have stumbled, and learn how you can potentially save money and your brand with these tips.

How Poor Content Presentation & User Experience Can Kill Your Search Rankings

Do you have great content but struggle to generate traffic? Your problem may not be your content, it may be your presentation. Learn how webpage usability, accessibility, and engagement metrics can positively or negatively impact your user experience and search rankings.

Integrated Digital Marketing Part 2: Search Engine Optimization and Paid Search

Marketing tactics are more effective when they work together. Read examples of how SEO and paid search help each other reach more prospects.

INBOUND 2017 – Recap and Review

HubSpot announced their new products and platform updates at INBOUND 2017. Get inside our head! Read our recap and review of the product announcement to stay on top of the latest trends and advancements in marketing automation.