Arc Intermedia’s Free Digital Marketing Tools

Katie Schieder
Katie Schieder Director of Inbound Marketing & Content

Want to be even more successful at digital marketing? We want that for you, too! That’s why we’ve created a suite of FREE tools and resources to help you you achieve and track that success.

Find our most popular tools below, with brief descriptions. Click the accompanying image to be directed to a landing page with more information about the tool and a form to download it.

Digital Budget Tracker

Wouldn’t it be great to be able to easily monitor your marketing budget(s) in real time? Use this tool to quickly assess your monthly budget, conversion rate, individual cost per lead, percent of spend per channel, and percent of conversions per channel.

Download Arc's Free Budget Trackr


UTM Generator and Tracker

Want to know what tactic or campaign produces the most leads, the most traffic, or the greatest number of referrals? Use our UTM Generator and Tracker. Create unique links within this tool that can be applied to your marketing efforts and sorted and analyzed in Google Analytics. It’ll also help you organize your campaigns and associated links.


Keyword Ranking Comparison Tool

Use our Keyword Ranking Comparison Tool to identify individual keyword position gains, new keyword captures, and lost keywords. Track keyword rankings across the most popular search engines for free. Automatically calculate the number of keywords in specific ranking positions and the percentage of visibility.


Content Organization Kit

Whether you have a library of great content at your finger tips or you need to make content creation a priority, this tool will come in handy. It helps you plan content throughout the year, organize topics, and identify gaps in your sales funnel.


Guide to the 79 Most Common SEO Myths

Understand what is fact and what is fiction when it comes to: on page content, white hat and black hat agencies, Google, linkbuilding, inbound marketing, social media, keyword research, and the technical side of SEO. This detailed guide will help you become more educated on this complicated topic.