Is Apple Winning the AI Race by Not Racing at All?
Big Tech is racing to win AI. Apple isn’t racing at all. And history suggests that might be the smartest move they could make.
Michael Marquis’ Take on Leadership, Brands, and the Future of Growth
Here’s my webinar recap of the insights shared by Michael Marquis, CEO of Raw Sugar, on Leadership, Brands, and the Future of Growth.
What Google “Ask About Maps” Means for Digital Marketing
Google removed Business Profile Q&As. How does this impact your digital marketing strategy?
The Best AI Visibility Tracking Platforms for 2026 (Compared & Ranked)
What are the best AI visibility tracking platforms for 2026? Compare Scrunch, Profound, Semrush, and more to track brand visibility in AI answers.
What is Google’s New AI Max Feature?
We tested Google’s AI Max across B2B and B2C industries. See why this new feature is great for brand awareness but may struggle with lead generation quality.
Schema for AI Optimization: Is It That Deep?
As AI-driven search reshapes how content is surfaced, schema is being reexamined as more than an SEO tactic. This article breaks down what schema actually does (and doesn’t do) for AI visibility, based on real testing and practitioner insights.
Testing OpenAI Image 1.5
I tested the new OpenAi Image 1.5 to see how well it could edit and image while keeping the details consistent along the way.
Happy Holidays from Arc Intermedia 2025
From global travel to client wins, 2025 was full of milestones. Here’s what Arc Intermedia is thankful for. With warm wish for a bright 2026.
Agentic AI & AAIF FAQs: Simple Answers for Everyone
Curious about agentic AI or the Agentic AI Foundation? This FAQ post breaks down the most common questions in simple, accessible language.
Inside Google’s Web Guide: The AI Tool Redefining Search Intent and Discovery
Learn how Google’s AI-powered Web Guide changes search behavior by clustering queries into themes—reshaping SEO, discovery, and content marketing strategies.