Selling via Email
“Selling” via email for initiatives such as event registration, limited time offers and contests, requires a sensitivity to frequency and timing. The inevitable question always is, “How many times should we send?” Here’s our approach.
Read MoreA Word to the Graduates
It’s graduation time again which reminds me of a seminar I participated in for students at Villanova and surrounding universities to discuss the outlook for career opportunities in the advertising, public relations and interactive industries. Here are some words of wisdom I shared with them.
Read MoreWhy No Email Signature?!?
Are you one of “those” people? An email signature is more than you think. See what you’re missing.
Read MoreHappy Holidays
As the year seemed to quickly pass, we pause this Holiday season to thank everyone who believed in us and supported us. We hope you enjoyed a prosperous year as well and we look forward to exciting advances in the new year.
Read MoreSpeaking Engagement: Entrepreneurial Marketing
The Philly Ad Club is offering a new workshop, “Entrepreneurial Marketing” for professionals who want to get more out of their current marketing efforts or are thinking about starting their own business. David Sonn, Founder and President of Arc Intermedia, has been asked to be a speaker to provide real world insight into what it [...]
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