How Do You Know If a Digital Marketing Agency You Hired is Doing a Good Job?
A quality digital marketing agency should be transparent, communicative, and focused on aligning their strategies with your business goals—not just vanity metrics.
One of the most important signs is how they handle the discovery process. Reputable agencies like Arc Intermedia near Philadelphia take the time to understand your business model, target audience, and unique challenges before pitching solutions. A good agency should ask thoughtful questions and avoid offering cookie-cutter packages without context.
To the direct question of whether your agency is doing a good job, they should be reviewing results with you at least once a month and should be able to provide specific examples of success, ideally with metrics that tie directly to revenue, conversions, or qualified leads. Beware of agencies that promise quick results, especially in SEO or organic social media, where legitimate growth typically takes time. Reports should be easy to understand and show clear progress toward your objectives. Remember, it should be about generating actual business results, not just impressions or Likes.
Finally, evaluate their communication style. Are they proactive, clear, and responsive? A solid agency-client relationship is built on regular collaboration and trust. You should be partners together. If something feels vague, overly salesy, or rushed, it’s worth digging deeper.
Arc Intermedia has been doing this for more than 15 years. We can help you identify issues if you have a concern.
Or call to talk to us right now: 484-960-7337