Hello, I’m Katie Schieder and I am excited to announce that I have joined the Arc Intermedia team! With experience in social media, account management, lead generation, content creation, email marketing, and brand strategy, I am ready to apply my skills and embrace the role of Inbound Marketing Manager.

I am a digital native and a millennial. I value authenticity and open collaboration between peers. I am also a competitive person with a very direct style of communication. Do you see the world in shades of gray? Don’t worry, I’ll tell you if it’s black or white. My competitive, direct nature is part of why I have developed a passion for inbound marketing. Inbound marketing gives your company a competitive edge over the competition while allowing you to have a direct conversation focused on the specific needs of your perspective client.

In my previous positions, I have managed marketing efforts in the Middle East and Latin America, executed events and product launches in Europe, implemented strategies for an international sales department, and worked with United Nations delegates on special projects. At Arc Intermedia, I hope to continue to grow my skills and remain flexible in the ever-changing landscape of digital marketing.

On a personal note, I live in the Philadelphia area but spend my weekends soaking up the sun at the Jersey Shore. I enjoy reading, yoga, soccer, the beach, and spending time with family and friends. If given the option, I prefer vegetarian food (but not in a judgy way.) I am a dog lover and coffee addict. So far in 2016, I have traveled to Germany, Switzerland, France, The Bahamas, St. Maarten, and St. Thomas.

I look forward to working with Arc Intermedia’s clients to create strategic roadmaps to success. To learn more about my work experience, visit my LinkedIn profile. If you’re looking for interesting articles on inbound and content marketing, follow me on Twitter @KatieSchieder. To contact me directly about inbound marketing for your business, email me at [email protected].