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To Say SEO is Dead Means You Don’t Understand

Is SEO dead? Even asking the question reveals a lack of understanding. Here's an explanation of the business impact and why SEO has never been more important.

What is RankBrain and How Can I Optimize For It?

Google recently announced one of it's latest ranking factors: RankBrain. An AI that understands how people search. But how do you optimize your site for it?

Patrick CoynePatrick Coyne

Three Ways to Effectively Ask for Links

What is the secret to asking for links and actually receiving them? It all resides in how relationships are built. Take a look at these three aspects that you may be forgetting.

David SonnDavid Sonn

Creating SEO Content for Link building… And How to Do Outreach Right

When it comes to link building, are you putting the horse before the cart? Make sure you've got great SEO content (the kind that people will want to link to) before you start your outreach. These tips will help you get your website assets...

Patrick CoynePatrick Coyne

5 Ways a Paid Search Campaign Complements SEO

SEO and SEM don't need to be enemies. Here's 5 different ways that Search Engine Optimization and Search Engine Marketing (aka Paid Search) work together.

Patrick CoynePatrick Coyne

The Key Secret to Great Design

Good design is about more than creating a pretty picture. In fact, the aesthetic is probably the least important component of any online marketing project. Find out what really matters when it comes to earning online success.

Matt UlmerMatt Ulmer

How Google Pigeon Affected Franchise Businesses

Google Pigeon had a big impact on national businesses with multiple local franchises. We share our steps for recovering your local search rankings post-Pigeon.

Patrick CoynePatrick Coyne

Philadelphia Marketer Spotlight: Dan Hall

For this Philadelphia Marketer Spotlight we chat with Dan Hall, Digital Media Director for Levlane. Keep reading if you like burgers and beer...

Patrick CoynePatrick Coyne

The Simple Way to Improve Local Search & Google Maps Rankings

Google has changed how your business is found in the local search results and in Google Maps. Here's what to do about it.

Matt UlmerMatt Ulmer

Philadelphia Marketer Spotlight: Lee Reedy

We chat with Philadelphia marketer Lee Reedy, the Vice President of Marketing for Pennrose. Let Lee tell you what she loves about marketing in Philly.

Patrick CoynePatrick Coyne

Philadelphia Marketer Spotlight: Cynthia Weiss

This month we chat with Cynthia Weiss, VP of Marketing for Comcast SportsNet Philadelphia/The Comcast Network. She tells us all about her experience in the Philadelphia marketing industry.

Patrick CoynePatrick Coyne

Our SEO Marketing Strategy: A Step-By-Step New Website Guide to SEO

Arc Intermedia has helped optimize plenty of websites for better search engine performance (it is a major crux of our business, after all). And at the risk of sounding braggy, we’d say we’re quite good at it. But while our … Continued

Patrick CoynePatrick Coyne

Philadelphia Marketer Spotlight: Michelle Taglialatela

For this Philadelphia Marketer Spotlight, we talk to Michelle Taglialatela, president of Tag Strategies. She tells us about her time in Philly marketing.

Patrick CoynePatrick Coyne

Stability and Growth

Established in 2010, solely with digital offerings from the onset, Arc Intermedia is a proven and stable business that companies have partnered with longer than most digital agencies have existed. Clients entrust us with substantial marketing budgets and responsibilities to produce meaningful results. We have invested in the people, tools, data, and resources so they don’t have to. Our Philadelphia-area firm is versatile and nimble, able to pivot when necessary, to effectively and efficiently increase customer acquisition for companies seeking growth.